Reflecting on the lamplighters who were once based in the building, we wanted to abstract the architecture and create a glowing beacon for visitors.
The concept took the existing Roundhouse logo which was already a representation of the plan of the building, fragmenting it into a twelve sided ring which gave the final component form.
Roundhouse Birmingham needed bespoke furniture pieces for their reception and shop area. Being a brand new heritage site for Birmingham that had undergone extensive refurbishment, the pieces needed to be flexible and allow for the space and offering to develop. It also needed to be bold and attractive, incorporating the site’s signature brand.
We developed a system evolved from the history of the lamplighters who were once based in the building. The trapezoidal shape reflected the panels of victorian lamps, but also created a system that could take a variety of forms and layouts allowing the client to reuse them in many ways.
The range included reception desk units which incorporated retail display, low stools and taller podium units that could also be used as donation points.
Photography by Tom Bird